Project: BskyB sports sponsorship
With an imminent TX date on BskyB's sports and sports news HD channels. Gillette sponsorship segements highlighting their new flagship Razor and its unique lubricating strip. We had to craft a full CGI razor to use in several production shots.
The highly confidential CAD data was not going to be available for this product - so we used a mixture of photogrammetry and orthographic projections from real razor components to help create a full CGI replica of the Gillette ProShield. This was then animated for use in several of the sponsorship spots.
A complete life-like CGI replica of Gillette's new ProShield Razor used in BskyB sponsorship.
28 May 2016